Key client management is an expertise in the private bank. The private banker must have a robust knowledge about how to interest with his / her clients. This includes understanding the various asset categories. A seamless interaction between the private banker and the wealth manager is required, based on mutual respect and understanding the client’s real needs and situation.
Key parameters in private banking are changing. Competences such as behavioral finance and macro-political insights are increasingly called for. And, the fee structure is changing –becoming increasingly performance-based. The often outstanding quality of innovative services in this sector is now key. The banking industry has become extraordinarily dynamic and requires more innovation than ever.