Lorange - Institute of Business Zurich
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Lorange Institute of Business Zurich
Information & Program Advice
Hirsackerstrasse 46
Postfach 324
CH-8810 Horgen
Tel. +41 (0)44 728 99 44
Fax +41 (0)44 728 99 45

 
 
 
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Lorange Institute of Business Zürich
Hirsackerstrasse 46
Postfach 324
CH-8810 Horgen
T +41 (0)44 728 99 44
F +41 (0)44 728 99 45
info(at)lorange.org

 
 
 
 
 

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Experience the new spirit:

Join Prof. Dr. Chris Buss lecture on "Price-Quality Optimization"

Pricing is the moment of truth. All of marketing comes to focus in the pricing decision. What is the balance between the two extremes? Price low without profit and price high without demand.

more Information